Tom Fishburne is the Founder and CEO of Marketoon Studios, where they use cartoons for content marketing for brands such as Unilever and the Wall Street Journal.  I enjoyed this recent cartoon and blog post by Tom, and plead guilty as charged:

“I’m amazed how many LinkedIn requests are indiscriminately sent to acquaintances or strangers without even personalizing the generic invitation message: “Since you are person I trust…” Recently LinkedIn modified the generic message, but the same behavior is there. Many of these interactions start and end with that LinkedIn invitation. LinkedIn makes networking easier, but it can also make us lazy.”